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CUSTOMER RELATIONSHIP GUIDE
IV. RESPONSIBILITY TO SERVICE
The Wellborn Dealer agrees to provide consumer purchasers with courteous, prompt and efficient service. The Wellborn
Dealer assumes responsibility for fully explaining the Wellborn Warranty to the consumer purchaser, calling to the consumer
purchaser’s attention that the Wellborn Dealer is the first point of contact regarding any warranty issue.
In the interest of building and maintaining consumer confidence and respect for the Wellborn Dealer and for Wellborn Cabinet,
Inc., the Wellborn Dealer will comply with Wellborn Cabinet, Inc., procedures for the investigation and resolution of product-
related issues and complaints.
Wellborn Cabinet, Inc. will make parts, accessories, pricing, cabinet care and installation information, current catalogs,
computer-aided design information and advertising support available to the Wellborn Dealer through the Wellborn Co-op
Advertising program and according to agreed upon Purchase Agreement.
V. TRAINING
Only properly trained personnel can provide consumer purchasers with a satisfactory sales and service experience. Therefore,
training of personnel is essential to the success of the Wellborn Dealer and Wellborn Cabinet, Inc. Wellborn Cabinet, Inc.
agrees to make training opportunities available to the Wellborn Dealer throughout the year. These opportunities may be at
training sites, online instruction or other mediums as Wellborn Cabinet, Inc. may choose, or a combination of several different
mediums. Each new dealer is required to attend Wellborn’s Dealer Orientation training class before placing their first order.
VI. REVIEW OF DEALER SALES VOLUME
The success of the Wellborn Dealer and Wellborn Cabinet, Inc. depends on the Wellborn Dealer taking advantage of all
available sales opportunities to maximize sale of Wellborn products.
Wellborn will, at least annually, review sales history with the Wellborn Dealer. Given that each Wellborn Dealer’s factor is
based on sales volume, the sales volume will be reviewed to determine if a change in factor and, therefore, a change in the
Purchase Agreement is necessary.
VII. WARRANTIES ON PRODUCTS
Except as otherwise provided by law, the written Wellborn Cabinet, Inc. warranty is the only warranty applicable to Wellborn
products. The written Wellborn Cabinet, Inc. warranty is in lieu of all other warranties or liabilities, expressed or implied,
including any implied warranty of merchantability or fitness for a particular purpose or any liability for commercial losses
based upon negligence or manufacturer’s strict liability as may be provided under established Wellborn program or procedures.
The Select Series and Home Concepts Series have a machine sanded finishing process and do not include the detailed hand
sanding technique featured in the Wellborn, Elegant Bath and Estate Collection. Therefore, Wellborn Cabinet, Inc. does
not recommend designs combining these series. Wellborn Cabinet, Inc. does not warrant finish matching between the
Home Concepts or Select Series and the Premier Series, Elegant Bath or the Estate Collection due to differences in wood
characteristics and finishing processes. Any claim arising from or related to cabinet finish matching in such blended or mixed
designs is specifically and expressly not covered under any warranty provision.
Wellborn Cabinet neither assumes nor authorizes anyone to assume for it any other obligation or liability in connection with
products and Wellborn’s maximum liability is to repair or replace the product. Wellborn Dealers are responsible for reviewing
all warranties and disclaimers with their consumer purchasers. It is the responsibility of Wellborn Dealers to service warranty
claims. Wellborn Cabinet, Inc. is only responsible for the products we sell.