Wellborn Customer Guide

II. PRICES

A. Price Schedules:

The price of any product sold by Wellborn will be based on the price set forth in the current Wellborn

Price Schedule and/or appropriate letter or bulletin in effect at the time of shipment. Prices and specifications are

subject to change without advance notice for all customers on the current effective price catalog.

B. F.O.B. Point:

All prices are F.O.B. Wellborn plant unless otherwise specified.

C. Taxes:

Any manufacturer’s sales or excise tax, any State or Federal tax or any other governmental charge now or

hereafter levied upon the product, sale, use or shipment of goods ordered or sold shall be charged to and paid by the

Wellborn Dealer.

SALES LEADS FOLLOW UP

Each month, Wellborn advertises in various media vehicles such as national magazines, internet and television. Each week

we send you sales leads we receive as a result of these advertisements and media exposure. In order to remain a part of the

lead program, Wellborn Dealers are required to follow up with these individuals and businesses to assist you in growing your

business. In accordance with the National Consumer Do Not Call List, Wellborn Cabinet, Inc. has developed the following

guidelines to assist our dealers in following up on the sales leads we provide. At the end of these Lead Follow Up Guidelines is

a summary of the legal Do Not Call Rule. The Lead Fulfillment Guidelines for Dealers is found on

www.wellbornandyou.com.

GUIDELINES FOR USAGE OF THE WELLBORN NAME AND WELLBORN

CABINET, INC., TRADEMARKS AND BRAND NAMES

You may mention the names of Wellborn Cabinet, Inc. offerings when describing our products and their compatibility with

your own services. But as a Wellborn Cabinet, Inc. partner or other third party, you may not include the name "Wellborn

or Wellborn Cabinet, Inc.", a logo of Wellborn Cabinet, Inc., a trademark of Wellborn Cabinet, Inc., the name of a Wellborn

Cabinet, Inc. offering, or Wellborn brands (The Estate Collection, Premier, Select, Home Concepts, Wellborn Closets and

Elegant Bath Collection) or similar variations into your own product or service name, company name, domain name, social

media page name or any of your logos.

When referring to company services, you must make a clear distinction between your products or services and those of

Wellborn Cabinet, Inc. The name of your offering and the name of the Wellborn Cabinet, Inc. offerings must be clearly

distinguished from one another either visually or by the wording. You can accomplish this goal in a variety of ways in running

text and in headlines, signs, or other materials. When referring to your product's or services compatibility with a Wellborn

Cabinet, Inc. offering, please mention your company name in addition to your product/service name.

Such references must not disparage Wellborn Cabinet, Inc., Wellborn’s brands or its Wellborn’s products. You must be clear

and accurate as to the nature of the relationship between Wellborn Cabinet, Inc. and your company, its products, and its

services.

Consider the following questions to determine if a particular service name, compatibility reference, marketing communication,

or packaging may pose a problem to Wellborn Cabinet, Inc. and its trademarks:

• Does your product or service name include a Wellborn Cabinet, Inc. trademark; a Wellborn Cabinet, Inc. offering name;

or similar variations of these?

• Do you use a Wellborn Cabinet, Inc. trademark or a Wellborn Cabinet, Inc. offering name in a way that gives the

impression that the Wellborn Cabinet, Inc. trademark or Wellborn Cabinet, Inc. offering name is part of your service

name?

• Does your offering name or the usage in question lead anyone to believe your services are developed, endorsed, or

authorized by Wellborn Cabinet, Inc.?

If the answer to any of these questions is "Yes," then you should change your product or service name, the compatibility

reference, your marketing communication, or packaging to reflect proper usage.

SHOWROOM DISPLAY PROGRAM

Good showroom displays are essential to selling cabinetry. We will be glad to provide information concerning discounts on

showroom display cabinetry. Please contact your Wellborn Territory Manager for details and assistance in designing displays.

Before display credit may be authorized, Wellborn requires the following criteria be met:

I. Purchase Agreement should be finalized prior to ordering displays.

II. All display discounts should have prior approval written into the Purchase Agreement and approved by Sales Manager.